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We've got to hand it to our beloved German brand.  They've been rolling out some seriously stellar TV spots as of late.  And their most recent one, an ad for the 2015 BMW X5, is no exception.  Have a look at it right here:

Motivated by a turbocharged 3.0-liter inline six-cylinder, the entry-level X5 produces a very impressive 300 horsepower and 300 pound-feet of torque.  If you feel that won't quite…

Here at BMW Portland, we know that driving at the highest level requires a great deal of practice and general understanding of your vehicle's capabilities.  With this notion in mind, BMW has opened up a state-of-the-art Performance Driving Center in Thermal, CA to offer extensive driver education programs.  The idea is to put maximum power and control into our owners' hands.  After all, driving a sports car is all about the feeling you get…

Taillights are a styling and efficiency nightmare. Bulky and energy-wasting, these crucial exterior pieces are often neglected when plenty possibilities exist to correct them. The question then is not how to fix the problem but where to start.  BMW has the right answer: Adjust it all.

In the latest BMW prototype, BMW has placed an innovative spin on taillights.  The BMW organic lighting technology poses a simple solution to a once highly-neglected issue. Its OLED…

For those in the know, the original 1999 BMW M Coupe was a chic and quirky must-have item that made up for its polarizing looks with a fun-to-drive powertrain everyone could appreciate.

Its unique, clown-shoe-like shape lends itself to a lighter curb weight but with a characteristically powerful M-Series engine and an uncharacteristic amount of generous cargo space. This two-seater is a rare bird, and its exotic appearance is part of the reason why it…

While we at BMW Portland all have our personal faves within the Bavarian automaker's lineup, there is one, all-new model that we all agree is an indisputable triumph.  That vehicle?  Why, none other than the 2015 BMW M4, a handsome, high-octane hauler with a seemingly unquenchable thirst for thrust.  Have a look at it here:

The M4 was created to replace outgoing M3 coupe.  Those are, admittedly, some mighty big shoes to fill; yet…

The end of the year is always a time for reminiscence about times past. In the case of BMW and MotorWeek, they're doing a bit of a throwback with their nostalgia, by giving us a look at a car review from 1986. In it, we see the then-new 325e and 635CSi, models that we still see on the road, even today. Learn what MotorWeek had to say back then in the video below.

The…

Sure, the 2015 BMW 228i exudes ample curb appeal from tip to tail.  But for us here at BMW Portland, it is so much more than just another pretty face.  It's a thoroughly-thrilling thoroughbred with an unrelenting propensity for power in performance.  Or, said more succinctly: it is awesome.  Take a peek at this tempestuous, little two-door in the video below:

The 228i is standardly-equipped with an array of awesome amenities that're sure…

Well, apparently when Santa is not piloting his team of reindeer, he's absolutely demolishing track times in the gorgeous, and highly performance-tuned BMW M6 Coupe. Let's check out the stylish new Holiday 2014 ad from our automaker.

Looks fun, doesn't it? BMW spared no expense when outfitting this new version. The front end has been lowered for a more aggressive look, and that end of the model is highlighted by huge air…

At BMW Portland we have a huge selection of Certified Pre-Owned BMW models that are waiting to be taken out on a test drive.

If you're wondering what the difference is between a pre-owned BMW and a CPO model, we, and this video, are here to help answer questions you may have:

All our pre-owned models get inspected at our service center before being moved onto the lot, but models looking for the certified label are given a more thorough, 164-point inspection. They also have to meet strict mileage and model year restrictions to be considered for the title…

Have you heard the exciting news, reader? Earlier this month, BMW burst onto the scene at the Paris Motor Show and unveiled two new models. Before we get into the details, lets dive in with a highlight video of the event and get a glimpse of the two vehicles.

The first model you saw, is the 2 Series Convertible, which is brand new to the lineup  and will be available to drivers in either the…