You are viewing all posts for categories: news

Start designing the BMW of your dreams


 

We know that BMW shoppers, like yourself, are discerning. And while some brands might shy away from that challenge, at BMW Portland we celebrate how particular you are about the luxury vehicle you plan to take home!

 

To help you dial in on your next BMW, we have the Custom Order system that lets you configure every inch of your vehicle from our website.

 

You'll start by choosing the model you're interested. We'll provide a friendly reminder to let you know if other options--such as electric, diesel, or M Sport--are available. Then you can play with the…

Read More
Categories: ,

BMW previews its new Theatre Screen technology at CES

The Consumer Electronics Show has long been one of the best places to showcase emerging technologies in the automotive market, and it's safe to say that BMW stole the show this year. With its new BMW Theatre Screen technology, the BMW brand is poised to change the game for in-car entertainment.

 

Read More
Categories:

BMW partners with the Leather Working Group to build a more sustainable leather supply chain

While our guests love the premium exterior design and exceptional performance of our newest BMW models, it's leather upholstery that seems to be the hottest ticket item with most Portland, OR drivers. So, in the interest of creating a more sustainable supply chain for leather, the BMW Brand has partnered with the Leather Working Group, a not-for-profit organization with the aim of certified leather producers and creating a more ethical and sustainable supply chain.

 

Read More
Categories: ,

Experience the versatile and stylish new BMW i4

If you've been following our blog lately, you know that the BMW Brand has big things planned for its EV lineup in 2022, and one of its most anticipated models is the new 2022 BMW i4. With two distinct trims to pick from and plenty of welcome performance and tech updates, the new 2022 BMW i4 is sure to appeal to a wide range of Portland, OR drivers.

 

Read More
Categories: , ,

BMW takes the wraps off the upcoming BMW Concept XM

If you love the BMW M Model lineup but wish it offered some Plug-in Hybrid Electric Vehicles in its repertoire, your wish is soon to be granted. Recently, the BMW Brand announced that production on the BMW Concept XM will begin in late 2022, heralding a new era for the BMW X Model lineup.

 

Read More
Categories:

Amazon Alexa now integrated with many new BMW models

BMW cars are considered the top tier of luxury for a number of reasons, but perhaps the biggest factor in determining their premium status is how well they integrate technology into their designs. And if you're always on the go in your new BMW, you'll be happy to note that you've got some fresh tech to play with in the form of the new Amazon Alexa integration for compatible new BMW iDrive 7 infotainment interfaces.

 

Read More
Categories: ,

Subscribe to Our Blog